Fall + Winter Showroom Transformation
We wanted to take a moment to share with you some of our thoughts going into the fall + winter season.
During the planning process for this season’s color palette, we knew we wanted to introduce a black glaze, but it was the first time we’ve ever featured something dark and moody.
The storefront after the fall and winter transition.
For forever, the Jars of Dust brand has been light and airy, bright and warm, so approaching this new theme was challenging and kind of uncomfortable…but also extremely exciting.
We quickly realized that Raven was not going to blot out the original bright identity of Jars products, but just accentuate them! Placing our dark leathery Raven Collection next any of our other glazes makes them almost glow with even more radiance.
This change of season is always a group effort among our team, but the MVP was our in-house painter Steph who prepped, cleaned, scrubbed, and painted all 10 of the huge crusty windows I put in her lap - and with so much intention and care for the project.
Jars of Dust employees Meag and Steph assist owner Mallorie in installing a windowpane in the front corner of the showroom
Steph helps Mallorie to adjust a windowpane so that it will be level with the rest of the display
Mallorie stabilizes a windowpane on a top shelf while shop dog Brown supervises
We hope you enjoy hearing how this season came to life, but I also encourage you to come into the shop if you can, and submerse yourself in the atmosphere we’ve worked really hard to create for your shopping experience!
The finalized showroom with its window installation and new fall + winter color palette
A close-up view of our shelves
More about Jars of Dust!
Come visit us in our Virginia Beach pottery shop to check out our new glaze and find more pottery gift ideas for your special someone. We’re located at the Virginia Beach Oceanfront at 607 19th St in Virginia Beach, Virginia. Our shop is open Monday - Friday from 9-5 and Saturdays from 9-1. You can check out our mugs, candles and match strikers, plates, ceramic spoon rests, and ceramic oil dispensers, and let us know which is your favorite on Instagram! Get your hands dirty with our pottery classes in our shop. You can view our schedule to choose from our list of pottery classes in Virginia Beach.